Amazon Policy | Goat Consulting

Matt McGinty

Selling a Restricted Product Category or Brand on Amazon

This post will cover an overview on selling a restricted product, category, or brand on Amazon. Amazon has created a unique way for people to shop and find new products while also designing a space where customers can be confident that the products they purchase are safe and authentic. To protect consumers, some products, categories, and brands may need to get approval to be sold on the Amazon marketplace. Even if some brands or categories do not require approval, specific products may need approval. This process is built to help sellers remain compliant with any laws and regulations that apply to their business, but also compliant with all of Amazon’s Selling Policies. Having the ability to sell restricted products, categories, and brands on Amazon allows sellers to continue growing sales and business without having to limit the products they have to offer. This post will explore what restricted products, categories, and brands are, how you can apply to sell them, and how to prevent detail page violations.

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