How to List a Product on Amazon Without Brand Registry 5665 Error Code

This article describes what the 5665 error code is and how to list products without being brand registered on Amazon. We understand how important it is to upload your products as quickly as possible on Amazon. By resolving the 5665 error code, customers will be able to shop for your product before your brand registry application is approved, which could be additional months of sales that wouldn’t have been possible otherwise. We will discuss what the 5665 error is and explain exactly what the error message is saying. Next, we will describe how to list your products without brand registry in order to resolve the 5665 error. This will include information about what you need to provide to Amazon and how to get started. We will finish by outlining the basic steps and summarizing best practices for how to list a product on Amazon without Brand Registry, specifically the 5665 error code.

What is the 5665 Error Code on Amazon?

The 5665 Error Code is an error message that displays when trying to list a product on Amazon under a brand name that has not gone through the Amazon Brand Registry process yet. The process of getting a trademark, which is a requirement for registering a brand on Amazon, and can take months before it is approved. Without being able to use your brand name, you would have to wait months before creating your listings. If you see a 5665 Error Code when your brand application has already been approved, check the spelling to make sure that the name you are attempting to use matches the registered brand name exactly.

5665 brand registry

Seller Central 5665 Error Code

How to List Product on Amazon Without Brand Registry to Resolve Error Code 5665 on Amazon Seller Central

You are beginning your journey as a seller on Amazon and are working on uploading your first product. While creating the listing, Error 5665 appears, preventing you from using your brand name! Don’t worry, selling your products on Amazon without brand registry is still possible. Follow the steps outlined below to resolve the error code and begin selling.

  • Ensure that your spelling is correct and matches the spelling on your brand registry application. This is important because Amazon doesn’t accept misspellings or variations of a brand name.

  • When the error code 5665 pops up, click “follow the link” which will lead to the selling application for catalog authorization in Seller Central. To begin this application for brand approval, select the product type by searching for the product or using the product classifier. Add images of your brand name and logo. Before submitting the images, make sure that the images meet all the necessary requirements.

  • Once all documents have been added, provide your contact information. Using the email associated with your seller account is best.

  • Submit the application and monitor the status of the application in your case log.

Frequently Asked Questions About 5665 Error

What are the Image Requirements for Resolving the 5665 Error Code on Amazon?

The brand name must be permanently affixed on your product or the packaging. These images cannot be computer-generated mockup digital version. The brand cannot infringe on another brand’s trademark.

What if My Brand Name isn’t Permanently Attached to the Product?

Creating a listing for a product using a brand name that isn’t affixed to the product is still possible. Products like jewelry, furniture, and clothing don’t always have the brand name attached so Amazon accepts a picture of a tag with the brand name. The tag should be attached to the product in the image that is submitted.

I filled out the selling application for catalog authorization, but my application was denied. What should I do next?

A detailed description of why the brand was not approved should be provided in the case log. For further assistance, contact Goat Consulting and we may be able to help you understand why your application may have been denied.

How to Resolve Amazon Seller Central 5665 Error Code

In order to begin selling as soon as possible, resolving the 5665 error is important. Key points to remember when navigating this process are:

  • Consistency - Be sure to spell the brand name the same in your applications and on your listings as Amazon doesn’t accept misspellings or variations.

  • Check All Image Requirements - Before submitting your selling application for brand approval, be sure that you meet all image requirements. This will prevent you from repeating the application process over and over again.

  • Clear and Concise - When working with seller support, clearly state your problem and desired outcome. By concisely stating the situation, you can avoid confusion and resolve your issue faster.

Selling on Amazon without brand registry is possible but involves a selling application for catalog authorization. This application requires images of the product with the brand name permanently affixed to the product. Once the brand name has been approved, you can begin selling your products on Amazon with your brand name prior to going through the Amazon Brand Registry Process. This will allow you to bring your products to market faster and be discoverable to customers sooner. If you have any problems trying to resolve a 5665 Error or if you have any questions about selling on Amazon, please click the Contact Us button below.