The goal of this post is to help third-party sellers understand how to create an Amazon Merchant Shipping Template. The past year has not only disrupted the way customers shop and purchase their goods, but also has changed the way that manufacturers and brand owners deliver goods to their customers. The most successful merchants on Amazon are leveraging a combination of Amazon’s Fulfillment By Amazon Program (FBA) and Seller/Merchant Fulfillment to deliver their orders. Whether you have historically used FBA and are creating your first Merchant Shipping Template, or you are an experienced Seller Central merchant shipper, the purpose of this blog post is to help you understand the basic requirements and best practices used when creating Merchant Shipping Templates.
How to Enroll in Amazon Subscribe and Save - Requirements and Fees for Amazon Subscribe and Save (for Sellers)
Amazon Subscribe and Save is an FBA program that allows Amazon customers to sign-up for recurring, scheduled deliveries of products that they use frequently. This helps customers cut down on the frequent trips to the brick & mortar retailer in their neighborhood. When customers subscribe, they receive a base discount for the products they order. This base discount is funded by the seller of the item, and in some cases is funded by Amazon. The customer is also given the opportunity to customize how frequently their item needs to be delivered. To learn more, continue reading…
How to Calculate Amazon FBA Fees - Understanding Amazon's Shipping and Fulfillment Fees
When using fulfillment by Amazon it is important to have an idea of what is going behind the scenes so you know how much it will cost. For the purpose of this post, we are going to break the fees down in terms of shipping the product into Amazon's Warehouse. What is charged while the item is at Amazon's warehouse and what the costs are for Amazon to ship your product to the end customer.
Amazon Early Reviewer Program - How to Generate Your First Product Reviews Quickly
This post is about the Amazon Early Review program with the goal of educating you how to generate your first product reviews quickly. Launching a product on Amazon is not easy. It is difficult to generate sales on a listing without reviews, and it is impossible to receive reviews without sales. Product reviews on a listing increase consumer confidence and clarify product expectations leading to a better shopping experience for the customer and increase long-term sales for the seller as their listings will receive more visibility. Luckily, the Early Reviewer Program can be utilized to help speed up the process of receiving early reviews.
Amazon Inventory Performance Index IPI
The Amazon Inventory Performance Index (Amazon IPI) is the measure of an Amazon FBA seller’s inventory management effectiveness using FBA. As an experienced seller, you may have encountered Amazon IPI if you have limited restock and are unable to send in Amazon FBA inventory, or because you received an error stating you have reached the Amazon maximum inventory level for a SKU in your catalog.
Why A+ Content is Important and How to Create A+ Listings on Amazon
Amazon’s A+ content is very important to optimizing your listing and converting sales. This section of your product listing allows you to add more information regarding your product. You can include comparison charts, lifestyle photographs, your brand story, and more. Product descriptions are helpful, but A+ listings create a unique experience for the customer. Understanding why A+ content is important and how to make an A+ listing could be the deciding factor for a customer to buy your product.
How to Utilize Amazon Listing Keywords and Avoid Keyword Stuffing
Amazon listing keywords are an essential part of optimizing your Amazon listing for any product. Knowing how to use these Amazon listing keywords and where to place them throughout your Amazon listing will help you to properly optimize your products on the Amazon webpage. Remember that optimization is an ongoing process that requires you to revisit the work you do to maintain the optimization of your listing.
Introduction to Amazon Sponsored Brands Video Ads
Amazon introduced a new type of sponsored brands advertising available for any brand registered seller called Amazon Sponsored Brands Video Ads. Amazon Sponsored Brands Video Ads are an effective way for sellers to deliver their message/selling points to consumers, increase traffic to their listings, and diversify their advertising.